Casumo Partners with Neccton to Enhance Responsible Gaming Measures Across Key Markets

Casumo is elevating its dedication to responsible gaming! They are collaborating with Neccton, a top provider of AI-driven solutions, to bolster their responsible gaming and compliance technology across multiple territories, including the UK, Sweden, Spain, Gibraltar, and Malta. Through this collaboration, Neccton will supply its advanced compliance software to Casumo users in these regulated areas.

The objective? To guarantee Casumo serves as a model for responsible gaming and AML adherence. Neccton’s software aims to identify and manage potential problem gambling actions promptly. They achieve this through real-time communication methods, such as inbox notifications and pop-up messages, to engage with players directly.

“This broadened partnership with Casumo truly emphasizes the significance of technology in safeguarding players and establishing a more secure gaming atmosphere globally,” stated Dr. Michael Auer, Director of Neccton.

Leveraging Neccton’s integrated solutions, Casumo will gain access to robust software equipped with player analytics and comprehensive reporting capabilities. This not only enhances the overall gaming experience but also guarantees maximum safety for all participants.

Sandiya Singh, head of customer experience at Casumo, stressed that safeguarding players is fundamental to their company ethos. They view Neccton, with its behavioral science methodology, as a genuine trailblazer in this domain. By proactively monitoring player engagement and providing tailored insights, Casumo seeks to empower its users to make educated choices while still having fun. Cultivating robust and positive relationships with players, guaranteeing a rewarding experience on their platform is crucial – and that begins with player well-being.

On a separate note, Casumo has been actively broadening its gaming catalog in Spain. They recently incorporated 18 fresh titles from MGA Games into their selection.

Interestingly, OpenBet acquired Neccton in June 2023. Their AI-driven technology, which examines player behavior trends in real time, is relied upon by industry heavyweights such as DraftKings, FanDuel, and Entain.

Author

By Isabella "Ivy" Martin

Holding a Ph.D. in Operations Research and a Master's in Industrial Engineering, this accomplished author has extensive experience in the application of optimization techniques to casino operations. They have expertise in queuing theory, simulation modeling, and revenue management, which they use to analyze the efficiency and profitability of gaming establishments. Their articles and reviews provide readers with insights into the operational challenges faced by casinos and the strategies used to overcome them.

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