KU游体育, an online sports betting platform, has entered into a sponsorship arrangement with Queens Park Rangers Football Club. The partnership will feature the wagering company’s logo prominently on the back of the team’s kits starting in the 2022/23 season. This initiative represents a significant financial commitment to UK football, particularly for KU游体育. To commemorate the occasion, KU游体育 is offering QPR fans a complimentary £5 wager, without requiring a deposit, usable on any QPR match during the season. Both organizations foresee a mutually beneficial collaboration and are already formulating creative joint ventures. This news comes as the Premier League considers revising its rules regarding gambling sponsorships on shirt fronts, with the goal of protecting young people.
The top tier of English football, in spite of a non-binding agreement with authorities, is holding firm in its stance to permit wagering firms to promote on kit arms. This choice ensures Premier League teams retain a vital stream of financial backing.
Concurrently, the organization overseeing the lower levels of English professional soccer, the EFL, remains silent at present and has not issued any statements concerning the trajectory of gaming sponsorships.
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